01
Hierarchy
Full width care image establishes immediate emotional connection.
Original WLA website design
Fertility & Women's Health Website Design for Canada
Fertility & Women's Health Website Design uses structured service-led layout to organise services, practical detail and a focused inquiry path for Canada.
Design direction
How the design works.
This original WLA Webdesign direction is created for fertility and women's health in Canada. It combines reference showcase with structured service-led layout and full width care image with overlaid pathway. The page sequence makes the main offer, supporting information and next action easy to understand, while warm ivory, eucalyptus, muted coral keeps important labels and calls to action clear across desktop and mobile screens.
Information and action
Three design decisions.
Each decision connects the visual direction to clearer services, stronger navigation and a more focused inquiry path.
02
Content flow
Warm ivory base complements eucalyptus accents naturally.
03
Next action
Overlaid pathway navigation streamlines user exploration flows.
Responsive thinking
Mobile considerations.
The same hierarchy is planned for smaller screens so content stays readable, actions remain easy to reach and the visual character is preserved.
Mobile / 01
Reading order
Flexible grid systems adapt seamlessly to portrait orientations.
Mobile / 02
Touch and scale
Simplified overlays preserve key information on compact displays.
Delivery
Responsive implementation
The production site is delivered with accessible page components, real text and usable controls at every viewport.
Healthcare
Related website designs.
Compare how the same industry can use different hierarchy, imagery and inquiry structures without repeating one template.
